We’re building an ethical and user-friendly trading platform that offers 24/7 trading of tokenised assets. Our long-term vision for the company is to create an end-to-end financial ecosystem built on blockchain with a native currency with the most wide-spreading utility in the crypto space. The TradeStrike platform will enable users to trade Stocks, Crypto, NFTs, Forex, Real-estate, Equities and more — all in one place.

There is no denying that tokenisation is a technology set to disrupt the world. With such benefits, there will inevitably be a constant stream of new competitors entering the market, as well as existing and more established competitors evolving their business models. However, in our journey so far, we have not found a single competitor that worries us — as they’ve not experienced first hand the difficulties of being a retail investor. What TradeStrike brings to the table is much more than the technological advancement of tokenisation and blockchain. We bring an ethos of user experience and community prioritisation as the utmost value. We understand that to be market leaders, it is not just about getting the technology in the hands of the end user, it is to package it in a way that is intuitive, comprehensive, responsive and removes all of the roadblocks that users face on other platforms.

Established businesses have already begun offering tokenised assets on their platforms as bolt-on features with the realisation that the digitisation of assets (tokenisation) holds the key to the future of investing. Companies in the crypto space have historically been built by tech experts that do not understand people and how to connect communities to their brand. The proof of this is in the fact that the vast majority of cryptosphere products offer the bare minimum value, and the exchanges look and function exactly the same — offering plenty of blinking numbers, a confusing user experience and unintuitive performance. On the opposite side of the spectrum, traditional finance business with trading platforms have long been outdated, clunky, and restricted ecosystems with the inability to adapt to the changing world around them. To play catch-up would require a severe overhaul to their entire infrastructure, which would be a very costly process in both capital and time. This is where we come in. TradeStrike is being built with the best of both worlds; the familiarity and simplicity of the best trading platforms available, with the technology of a crypto exchange sitting comfortably under the hood. Most importantly, though the larger companies can try to do what we do, they’ll never be able to replicate the result of our experiences and frustrations in being retail investors.

We believe in the absolute necessity of operating within current regulatory guidelines to deliver on our vision, as compliance offers much-needed consumer protection. Being a UK-based business whose compliance structure is specifically built to adhere to regulations under the guidance of one of the largest law firms in the world, we’re confident that our approach will give us the advantage in achieving the FCA approval we seek.